In partnership with Treedom, we created the HELLO NATURE FOREST, we are planting 1500 trees in three years.
A concrete action against deforestation, to promote and protect biodiversity and the creation of self-sufficient local ecosystems. To improve our planet, for the good of us all.
With this project we contribute not only to safeguarding the environment but also to the achieving of the UN Sustainable Development Goal number 13, “Climate Action”. A way to connect with the rest of the globe and build a greener and more sustainable future for the planet.
We will give life to our forest in collaboration with our employees and our customers who are invited to join our goal planting their own tree. Each one can choose the tree and a farmer will plant it in his or her country and take care of it.
The HELLO NATURE FOREST will generate a virtuous circle with environmental, economic and also social benefits, able of favoring the development of the local populations involved.
All trees are good for the environment. They absorb CO2, emit oxygen, promote biodiversity, counteract soil erosion creating sustainable ecosystems.
Rural communities receive training and financial support. They are the ones who take care of the trees and enjoy their fruits.
ECONOMIC The forest delivers tangible economic benefits to local communities, such as: creating new jobs and alternative sources of income, training and education opportunities.